The Key to Growth: Your Tech Stack

30/05/2024
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For business owners aiming to scale, choosing the right technology stack is as crucial as the business model itself.

 

At Glasshouse Venture Studios we’ve learned this first-hand. We don't just build apps and websites; we utilise technology to create real digital experiences. Our meticulously curated tech stack is the key to unlocking business growth for our clients.

 

So what makes a good tech stack?

 

Our choices are driven by three factors:

  1. Scalability
  2. Community support
  3. Frankly, our love for the tech

 

Let's dive into the layers that make our projects thrive.

 

Presentation Layer: The Face of Your Product

 

First impressions count. For web applications, we harness the power of web.js, a robust web framework that ensures sleek, responsive, and intuitive user interfaces. For mobile, React Native empowers us to craft native-like experiences that captivate and engage audiences.

 

Why React Native? Because seamless user experiences across devices are non-negotiable.

 

Business Layer: The Engine Room

 

At the core of any application is the business logic. Our pick here is Java. Its versatility and performance make it the ideal backend workhorse, ensuring our clients’ applications are not just functional but formidable.

 

Java is not for the one-man marching band. However, for large and dynamic teams, Java’s concrete classes stand tall.

 

Data Access Layer: The Information Nexus

 

Data drives decisions. That's why we opt for MongoDB for content-driven products. For our clients such as Fandelo, MongoDB’s non-relational nature has allowed much faster, more flexible data handling, unlocking seamless and scalable user experiences. For traditional, transactional data, MySQL offers the reliability and structure we need.

 

Deployment: The Launchpad

 

In today’s fast-paced digital world, agility in deployment is key. Kubernetes on AWS provides us with the elasticity to scale applications seamlessly, ensuring our clients stay ahead of the curve.

 

What about specific product functionality?

 

Our tech stack extends to Elasticsearch for powerful search capabilities and TypeSense for e-commerce, ensuring that every user interaction is swift and relevant.

 

Data Warehouse: The Brain

 

Understanding user behavior and content interaction is vital for optimising your platform for user engagement and retention. This is where Snowflake comes into play, allowing us to integrate data from various sources into a centralised repository. This data is then actionable, driving informed decisions across marketing and growth platforms such as Salesforce and DoubleLoop.

 

Ok, now let’s be honest.

 

All developers love a new tech stack. But in reality, traditional outsourcing companies can’t change their framework because of the impact to the client. At Glasshouse, we build platforms from the ground up, using the optimal technology for each individual situation. We’re not building one part of the machine, we’re building the whole thing.

 

This ensures your product’s tech stack is optimised for future growth. So how do we stay on top of the latest in software?

 

With new frameworks, new libraries, and evolving trends within software and product development, the best tools for the job are always changing.

 

Every month, our team meets in Hanoi to share knowledge and explore potential process improvements. This culture of continuous learning has resulted in a tech stack that is not only current, but cutting-edge, and is flexible enough to adapt to the ever-changing tech environment.

 

In the digital arena, stagnation is the enemy. You don’t want to be left behind.

 

Our commitment to innovation, combined with a tech stack that’s scalable, supported by a vibrant community, and chosen out of passion, ensures your product is not just built but poised to grow.

 

In choosing Glasshouse Venture Studios, you're partnering with a team that builds with purpose, passion, and the power to scale. 

 

Intrigued? Send us a message or set up a time to chat here - let’s talk tech and growth.